This year's NB joint shoes both take off! For the first time, the joint name of tooling is sold in the domestic market! Another pair of new shoes sold out in seconds
Release time：2023-03-29 09:20:55 source：hccyclingclassic.com author：sneakers
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This year's NB joint shoes both take off! For the first time, the joint name of tooling is sold in the domestic market! Another pair of new shoes sold out in seconds
In the past two years, New Balance's joint cooperation has achieved the realm of "everything will fire", and each cooperation model is a popular boutique. It also coincides with the popularity of retro running shoes in the trend circle again. This year, there must be a pair of retro running shoes in the shoe cabinets of fashionistas from all walks of life. Judging from the street appearance rate, New Balance's major classic shoes are definitely the main force of popularity this year. As the shoe type with the "most status" in the minds of OG trend players, the New Balance 990v1, which was born in 1982, is not only the "big brother" of the 99x family, but also the most popular classic for fashionistas. After 4 years of R&D and manufacturing, it not only brings a near-perfect detail experience with meticulous handcrafting, but it is also the top sports running shoes of the year. Since then, "990v1" has become synonymous with extraordinary quality and fashion. And this new joint cooperation not only uses New Balance 990v1 as the blueprint, but also joins hands with the well-known tooling brand Carhartt WIP for the first time. It is the most anticipated powerful alliance between tooling players and CITY BOY! 01Carhartt WIP x New Balance, the new benchmark for the joint cooperation in the trend circle, Carhartt WIP and New Balance are leaders in their respective fields. Both parties are good at injecting trend culture in real life, emphasizing pragmatism and exquisite life style at the same time. Carhartt was founded by Hamilton Carhartt in Detroit, USA in 1889, and cargo pants made of denim and canvas became the brand's signature product. In 1994, the Carhartt WIP brand was officially established, developed a sales network centered on Europe, and successfully introduced traditional tooling products to new markets. WIP means Work In Progress. It pays attention to the balance of material texture, simple design and practical functions, and skillfully integrates the tough American tooling style with street culture. While inheriting the classics, it also establishes its own unique new image. All kinds of overalls, hoodies, and T-shirts are regulars in the wardrobe of senior hipsters. They are easy to wear and easy to match, simple and capable. New Balance is also an advocate of simple and practical style. From the classic temperament of clothing to shoes, it is still very popular across multiple trend cycles. One is the representative of the tooling trend, and the other is the top of the retro running. The cooperation between the two parties can be called a "new benchmark for joint cooperation" in the trend circle. The strong street culture of the two sides collided. This time, with the theme of Practical Physical Culture, it brought a pragmatic trend sports series. 02A new choice of capable, generous and trendy sports and leisure The creative inspiration of this joint name comes from the Sculpture Cultural Center, which is a common gym in the American community. From the theme name "Practical Physical Culture", you can also feel that this series conveys a relaxed, energetic and positive attitude towards life. Dark blue and gray are selected as the main colors, and simple college elements are embellished, which is the very popular American retro college style. The catalog shoot was shot by British photographer Theo Cottle with visual art direction by Nicolas Poillot. In the way of combining dynamic and static, it shows the seamless transition of this series between life and sports scenes, which can easily cope with the daily wear of different occasions. Carhartt WIP x New Balance 990v1 runs through the main color of dark blue, and the combination of suede material and mesh fabric makes the retro college sports atmosphere full. Whether it is viewed from a distance or a close view, the iconic silhouette of the shoe body, the eye-catching N logo, and the textured upper material are all trendy and classic elements that you will never get tired of seeing. The logos of the two sides are presented on the left and right tongues respectively, and the words "MADE IN USA" are low-key to highlight the identity of American production. The most prominent work jacket this time comes from Carhartt WIP's classic style - the Arcan Jacket. It is made of old and washed canvas material, which not only gives people a strong and durable sense of security, but also catches the eye in terms of visual texture. Equipped with a detachable hat, you can easily match a variety of styles. T-shirts, hoodies and sweaters are naturally versatile models that can be worn without error. The side-by-side presentation of the LOGOs of the two sides shows a rare cooperative identity. The Jogger Pants jogging pants this time are also worthy of the attention of sneaker players. The loose fit, coupled with the old-fashioned treatment process, can easily handle all kinds of shoes. 03 The most worthwhile items are... Two LOGOs that everyone is familiar with appeared at the same time, which is quite rare and really surprising, and also makes this series quite collectible. This Carhartt WIP x New Balance joint series implements the deep understanding of "pragmatism" by both brands. Every single item is very practical, and almost everyone can easily control it. The shoes still continue the high popularity of the previous New Balance joint name, and it is still not easy to get started. In addition to the simple and classic shape, whether it is the LOGO logo of the two major brands or the identity of MADE IN USA, people will not put it down. In terms of wearing, it is also a combination of sports and leisure. It can be matched with jogging trousers of the same series, as well as overalls and jeans. In terms of tops, it covers all the needs of inner and outer wear in autumn and winter, including T-shirts, sweaters, hoodies, and jackets. The simple American college sports style runs through, whether it is sports or daily wear, it is very suitable. In terms of bottoms, it is the "universal god pants" in the minds of sneaker players - jogging pants. There are two colors of dark blue and gray, loose tailoring, plus washing and aging treatment, it is definitely a very practical style for autumn and winter. There are also hidden surprises in accessories! The cold hat can be worn on both sides. Buying one piece and two pieces is also a reflection of the pragmatism of both brands. The joint stockings are a perfect match for this joint 990v1. The sports bottle has the theme of this series, which is practical and collectible. Finally, the editor summarizes: 990v1 shoes and Arcan Jacket jackets belong to the existence of "must buy". Hoodies and jogging pants are items with a high appearance rate in autumn and winter, and they are also worthy of attention. T-shirts, sweaters and accessories are all presented with the LOGO of the cooperation between the two parties. Whether it is daily wear or collection, they are all good choices. 04Release information In order to celebrate the release of the Carhartt WIP x New Balance joint series, the two brands joined hands with the famous trend shop Bodega to open a POP-UP pop-up store at the New Balance brand headquarters in Boston, USA from September 16th to 19th (Bodega Newberg). 292 Lane Street). The design concept and cultural theme of this cooperation will be displayed on the spot. In China, it will be sold through Carhartt WIP stores and WeChat mini-programs. Joint shoes will be released on September 16, and apparel products will be released on September 24. Carhartt WIP Stores: Taikoo Li Sanlitun Beijing/Shanghai Xintiandi/Guangzhou Wanlinghui/Shenzhen Wanxiang Tiandi/Nanjing Wanxiang Tiandi (Grand opening on September 23)
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